Why Optima.
The story behind it, and how it stacks up against the apps it replaces.
The paradox of modern productivity is that the tools meant to focus us are usually the ones scattering our attention. I was tired of fragmenting my workflow across six different apps for tasks, habits and time blocking — and the best ones were hidden behind steep paywalls I couldn't justify as a student.
So I built the thing I wanted myself. I'm not a big company or a high-end dev team — just a student who got tired of the mess and decided to fix it. Optima is one place where your tasks, habits and goals finally live together. Keyboard-first, fast, and a one-time purchase. No subscription, no catch.
It's built by one person — me — which means if something feels off, or you want a feature, your message reaches me directly, not a support queue. If this does well, I'll be building out mobile and an AI assistant next. Thank you for the support.
What you get today — and what's coming.
Optima 1.0
All nine modules, fully unlocked, on Mac & Windows. Yours for one payment — every 1.0 update included.
AI assistant
An optional subscription add-on that plans your day, breaks down goals and drafts your journal. Separate from the app you buy — which stays yours forever.
Mobile companion
Capture tasks, check habits, and review your day from your phone — synced with your desktop workspace.
Buy Optima now and the app is yours forever. The AI assistant and mobile app will arrive as optional additions — your one-time purchase is never affected.
Six apps' worth of features.
One window. One payment.
Comparison reflects core, out-of-the-box features as of 2026.
One window. Pay once.
If you've been looking for a planner that gets out of your way — Optima is it.